MAC Selena: Techno Cumbia Powder Blush Duo

Tuesday, October 4, 2016

This Thursday, MAC will be launching their collaboration with Selena in select stores across North America. Selena Quintanilla was a Grammy award-winning recording artist and singer from Texas who died from a gunshot wound in 1995. Called the 'Queen of Tejano music,' "her contributions to music and fashion made her one of the most celebrated Mexican-American entertainers of the late 20th century. Billboard magazine named her the 'top Latin artist of the '90s' and the 'best selling Latin artist of the decade.' She also ranks among the most influential Latin artists of all-time and is credited for catapulting a music genre into the mainstream market." 

This collection was curated with Selena's sister, Suzette, who was "inspired by the devotion of all those who continue to be touched by the young legend 20 years on from her untimely passing." There is a total of 14 products in this collection, of which 10 are new and limited edition and four are re-promotes in special deco packaging. Selena sees the launch of one new and limited edition powder blush duo. It is housed in a special edition royal purple mirrored compact with Selena's signature in a lavender-grey on the lid. Selena's signature is also embossed in the actual powder itself. Each powder blush contains a total of 10 grams of product, and retails for $34. 

Techno Cumbia

Techno Cumbia: Blunt and Ven Conmigo

Blunt is a dark cool golden brown finish in a Matte finish. This is a permanent shade. It has a soft, finely-milled texture, and goes on smoothly and evenly. It has high pigmentation and opaque colour pay-off. It can be layered and blended out easily. It is darker and more brown than Harmony, and lighter and more golden than Swiss Chocolate, and lighter and more golden than Film Noir.
Ven Conmigo is a medium neutral rosy mauve in a Matte finish. This is a new and limited edition shade. It has a soft, finely-milled texture, and goes on smoothly and evenly. It has medium-high pigmentation and semi-opaque colour pay-off. It can be layered and blended out easily. It is lighter than Blushbaby, lighter and warmer than Mocha, and more pink than Prism.

Like the Rihanna and Ellie Goulding blush duos before it, both of the shades in Techno Cumbia are soft, smooth, pigmented, and blendable, but because of the way they are manufactured (they have to take two separate pans and merge them together into one compact), there is a kind of invisible outer layer that makes the product seem stiff and dry initially. Blunt behaves as the permanent one usually does — that is, incredibly smooth and finely-milled and ultra-pigmented — but you will have to scrape the top layer of Ven Conmigo because there is a barrier on it that doesn't allow it to give off any pigment. I know because I initially swatched it with my finger and nothing was coming up. I took a tissue and scraped it and then — boom! — it soft and pigmented with great colour pay-off. I only wish that MAC had made these two blushes into separate compacts because one shade takes up 3/4 of the pan and the other only gets 1/4 of the pan, so you have to manipulate your blush brush to fit into it. That having been said, you do get 10 grams of blush in a single compact for only $34 (a regular MAC blush at 6 grams is already $27), and it's in special edition packaging.

I like that Techno Cumbia is different than the Rihanna and Ellie Goulding duos, both of which featured a bronzer with a much brighter blush colour. Selena's sister actually kept all of Selena's makeup and used them as references for this collection, so you'll notice that the tones and finishes of the whole collection are very '90s-inspired — literally the shades that Selena wore back then. Blunt is especially great for contouring on medium to dark skintones, and Ven Conmigo is great as a blush on fair to medium-dark skintones and as a soft highlighter on deep dark skintones. Both shades are matte and they are both neutral, which will appeal to a wider audience. As of today, all of the products from the Selena collection are sold out online from MAC and all official partners (which launched Selena last week), but you will still have a chance of grabbing them in select stores this Thursday if you live in Canada or the US. Call to make sure which locations near you are launching it, and then get ready to get there early because all locations are going to be expecting line-ups.
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